Many donors prefer giving to groups they know during recession

Philanthropy consultants are consistently reporting that donors are reevaluating their giving—preferring to continue to give to groups they know. According to a Wall Street Journal article, some donors are giving smaller gifts or none at all. Over the past year, several corporations have ended or trimmed their matching-gift programs.

According to the Center on Philanthropy at Indiana University, giving dips an average 2.7 percent in years with eight months or more of recession. Giving to education and the arts decreases the most, while giving to human-services charities tends to increase and religious organizations remains fairly steady.

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